Multi-location SEO optimizes a business with several branches so each ranks in its own local market, via location pages and separate Google profiles.
Also known as: Multi-Location Local SEO · Franchise SEO
Each location competes in a different local market, so a single page cannot rank everywhere. Location-specific pages and profiles let every branch capture its own nearby demand.
Franchises, chains, and service businesses with multiple branches or service areas.
Implement when a business operates in more than one location, and revisit as locations are added or moved.
Our team can put this into practice for your site. Start with a free audit, or explore the local seo service.
Local SEO is the practice of optimizing a business to appear in location-based searches and the map pack, so nearby customers find it when they are ready to buy.
Google Business ProfileA Google Business Profile is the free listing that controls how a business appears in Google Search and Maps, including hours, reviews, photos, and the local map pack.
Local CitationsA local citation is any online mention of a business's name, address, and phone number (NAP). Consistent citations reinforce local search legitimacy.
Last updated: 2026-08-04