Buying more traffic is the expensive way to grow. Proxima is a conversion rate optimization agency that finds where visitors quietly give up, fixes it, and proves the lift with tests instead of opinions.
CRO services for US businesses: conversion audits, landing page optimization, and A/B testing across your site, funnels, and paid campaign destinations.
A traffic problem and a conversion problem look identical in a monthly report. We separate them, then fix the one actually costing you money, which is usually not the one you were about to buy more of.
Without funnel instrumentation you are guessing. We set up proper event tracking, session recordings, and funnel reporting so the leak is a fact on a chart, not a hunch in a meeting.
Most pages fail on message match, clarity, or friction, not colour. We rebuild the offer, hierarchy, proof, and form so the page answers the question the visitor arrived with.
Most of your traffic is on a phone, and every second of load time costs conversions. We fix Core Web Vitals, tap targets, and mobile form friction before we test anything clever.
The loudest opinion in the room is not a strategy, and a full redesign can quietly lose you conversions. We test changes against the current version so every launch has evidence behind it.
Every dollar of ad spend hitting a page that converts at 1% instead of 3% is two-thirds wasted. CRO is usually the cheapest way to make an existing ad budget work harder.
A conversion rate optimization agency accountable to revenue, not redesigns
Analytics, session recordings, heatmaps, form analytics, and user feedback come first, so we change the things costing you conversions instead of the things someone disliked.
Every change is a documented hypothesis with a predicted effect and a metric attached. If it does not win, we learn something specific rather than arguing about taste.
A/B and multivariate tests run against your live traffic to real statistical significance, so a lift is a lift and not a fortnight of noise.
We optimize for qualified leads and revenue per visitor, not raw conversion count, because more low-quality form fills is not a win worth having.
And it compounds: every improvement makes every future visitor, ad click, and SEO ranking worth more.
Exactly what an engagement with our conversion rate optimization team covers, no vague scope.
A full review of analytics, funnels, session recordings, heatmaps, and forms, producing a ranked list of where you are losing visitors and what it costs.
Proper event tracking, goal configuration, and funnel reporting in GA4 and your CRM, so every later decision rests on data you can trust.
Rebuilt offers, hierarchy, proof, and forms on your highest-value pages and paid campaign destinations, with message match to the ad or query that sent the visitor.
A prioritized test roadmap, builds, QA, and statistical analysis, with every result documented as a win, a loss, or an inconclusive worth rerunning.
Core Web Vitals, mobile layout, tap targets, and form friction addressed, because most of your traffic is on a phone and impatient.
Monthly reporting on conversion rate, revenue per visitor, and cumulative lift, plus a running log of every test and what it taught us.
AI-Powered & Agentic Marketing
AI agents watch every session and funnel step continuously. Our strategists decide what to test and own the outcome, so you get machine speed with statistical discipline.
Agents scan analytics, session recordings, and form data across thousands of visits, surfacing drop-off patterns no analyst has time to watch by hand.
Models score every identified leak by traffic, friction, and revenue at stake; strategists turn the top of that list into a prioritized test roadmap.
AI-generated copy, layout, and offer variants produced in hours instead of weeks, each reviewed by a human before it goes anywhere near live traffic.
Tests run against real traffic with proper significance thresholds, and agents flag the moment a variant is conclusively winning or losing.
Winners ship, losers get documented, and agents keep monitoring for regressions, so the conversion rate keeps climbing instead of quietly slipping back.
When 2tentech rebuilt FAJ Technical Services' digital presence, traffic grew 115.8% while conversions doubled, meaning the site converted better as it grew rather than simply catching more visitors. That is what CRO protects: the ratio, not just the volume. Every change was measured against enquiries, not impressions.
See results like this for your business →SEO and paid media decide how many people arrive. Conversion rate decides how many of them become customers. Improve the second and you have quietly improved the return on every dollar spent on the first.
This is why we rarely recommend CRO as a standalone project. Run alongside PPC, it lowers cost per lead without touching bids. Run alongside SEO, it turns hard-won rankings into revenue instead of sessions.
A conversion rate improvement is also permanent in a way a campaign is not: it keeps paying on every visitor who arrives after it, from any channel, for as long as the page lives.
Compare
How Proxima stacks up against a typical agency and doing it in-house.
Pricing
Transparent monthly retainers. No long-term contracts, cancel anytime.
For small businesses starting to compete online.
Billed monthly, no contract
Our most popular plan for businesses ready to scale.
Billed monthly, no contract
Full-scale marketing for competitive markets.
Billed monthly, no contract
All plans are month-to-month with no long-term contract. Not sure which fits? Get a free consultation and we will recommend one
Tech evolves fast. We evolve faster. Whether you're growing a business, building a brand, or solving technical challenges, 2tentech has your back with powerful, ready-to-go solutions.
A CRO agency finds where visitors abandon your site and proves which fixes recover them. Proxima runs conversion research using analytics, session recordings and form data, rebuilds the weak pages, then validates changes with A/B tests so a reported lift is real rather than a good fortnight.
Our CRO audit reviews your analytics and funnel setup, session recordings and heatmaps, form and checkout behaviour, page speed and mobile experience, and message match between your ads and landing pages. You get a ranked list of leaks with the estimated revenue attached to each, and a prioritized test roadmap.
A one-off audit costs far less than an ongoing testing program. Ongoing CRO is priced on how much traffic you have, how many tests we run monthly, and whether we also build the pages. Request a quote, or start with a free CRO audit to see the size of the opportunity before committing to a program.
Meaningful A/B testing generally needs a few hundred conversions per month, not just visitors, so tests reach significance in weeks rather than seasons. Below that we still improve conversion rate, but through research-led rebuilds, page speed, and message match rather than split testing, and we say so upfront instead of selling you tests that cannot conclude.
The audit itself surfaces fixable problems within two to three weeks. Quick wins, tracking gaps, mobile friction, broken forms, and weak message match, often land within the first month. A testing program compounds from there, with the cumulative lift usually mattering far more than any single winning test.
Landing page design is one deliverable inside CRO. Optimization is the wider discipline: research to find where the money leaks, hypotheses about why, tests to prove the fix, and measurement across the whole funnel, not just the one page. We do build and optimize landing pages, but as part of a system rather than as a one-off design job.
Tell us where you want to rank. We'll send back a free audit and a clear plan to get you there.
