Proxima Google Ads Management

Google Ads Management Built Around Cost Per Lead

Google will happily spend your budget either way. Proxima's Google Ads management services put a strategist between your money and the algorithm: Search, Performance Max, and remarketing campaigns structured around what a lead costs you and what it returns.

From first campaign build to full account takeover, for small businesses and mid-market teams across the US.

google ads management services
Sponsored2tentech.com
+32%
4.2x
-41%
Cost / Lead Down
ROAS Up
Tracked to revenue
Certified Specialists
Google Ads & Analytics
5-Star Rated
20+ brands served
No Lock-In
Month-to-month
Data-Driven
Revenue reporting
AI-Powered
Campaign optimization
US-Focused
Columbus, Ohio
The Problem

Google Ads Problems We Solve

Spending More but Getting Fewer Leads?

Rising CPCs punish loose account structure first. We rebuild campaigns around intent tiers so your bids concentrate on the searches that produce customers, not just clicks.

Showing Up for Searches That Never Buy?

Broad match without discipline drags your ads into irrelevant auctions. We build keyword and negative lists from conversion data so budget stops leaking into junk searches.

Performance Max Doing Whatever It Wants?

PMax without guardrails optimizes for Google's revenue, not yours. We feed it clean conversion data, exclusions, and asset structure so automation works in your favor.

Clicks That Never Turn Into Customers?

If the ad promises one thing and the landing page says another, you pay for the click and lose the lead. We align message, offer, and page for every ad group.

Can't Tell What Your Google Ads Agency Actually Did?

A screenshot of impressions is not a report. We show spend, cost per lead, and revenue by campaign, and walk you through what changed and why, every month.

Quality Scores Dragging Down the Whole Account?

Low Quality Scores mean you pay more than competitors for the same position. Tight ad groups and relentless copy testing raise scores and cut your real CPC.

Why Proxima

Why US Businesses Choose Proxima to Manage Google Ads

A Google Ads agency accountable to your P&L, not your click count

Search Campaigns Done Properly

Google Search Ads are still where the highest-intent buyers are. Tight ad groups, intent-tiered bidding, and negative keyword discipline put your ads in front of people ready to buy.

Conversion Tracking Before Spend

GA4, enhanced conversions, and call tracking wired in before we scale budget, so every lead is attributed to the campaign and keyword that produced it. No tracking, no takeoff.

Quality Score & Bid Optimization

Continuous ad copy testing and account hygiene that raise Quality Score, which lowers your cost per click on the exact same keywords your competitors overpay for.

One Strategy Across Campaign Types

Search, Performance Max, Display remarketing, and YouTube managed as one system, each playing the role it's best at instead of competing for the same budget.

Every dollar deliberate.

No auto-applied recommendations, no set-and-forget smart campaigns. A human strategist owns every setting in your account.

What's Included

What's Included in Our Google Ads Management Services

Exactly what an engagement with our Google Ads management team covers, no vague scope.

Google Ads Account Audit & Restructure

A full review of campaigns, settings, and spend history, then a rebuild around intent-based structure.

Keyword & Negative Keyword Strategy

Conversion-driven keyword selection plus the negative lists that keep junk searches from eating budget.

Ad Copy & Asset Testing

Continuous testing of headlines, descriptions, and assets so winning ads compound over time.

Conversion Tracking Setup

GA4, enhanced conversions, and call tracking configured so every lead ties back to its keyword.

Bid & Budget Management

Daily oversight and budget reallocation toward the campaigns producing the cheapest qualified leads.

Transparent Monthly Reporting

Spend, cost per lead, and return by campaign, explained in plain English on a monthly call.

AI-Powered & Agentic Marketing

An Agentic Google Ads Process, Powered by AI

AI agents watch your account around the clock. Our strategists set direction and own the outcome, so you get machine speed with human judgment.

01

AI Audit & Discovery

AI agents analyze your funnel, channels, and competitors at scale, surfacing gaps a manual review would miss.

02

Agentic Strategy

Models cluster audiences and forecast impact; strategists shape it into a roadmap you approve.

03

Automated Launch

Agents draft campaigns, creative variants, and tracking at speed, each reviewed by a human before it ships.

04

AI Content & Creative

AI-assisted content and ads built to convert on Google, Meta, and everywhere your buyers scroll.

05

Continuous Optimization

Agents monitor performance 24/7 and flag shifts in real time, so budgets move before competitors notice.

Case Study

Measurement Discipline That Carries Into Google Ads

When 2tentech rebuilt FAJ Technical Services' digital presence, traffic grew 115.8% and conversions doubled, because every change was measured against revenue, not vanity metrics. That same tracking-first discipline is how Proxima manages Google Ads: every campaign, ad group, and landing page is wired to conversion data before we scale spend.

See results like this for your business
115.8%
Organic traffic growth
2x
Conversions
60+
Keywords in Google's Top 10
How It Works

Search, Performance Max, and Remarketing as One System

1

Search Ads capture buyers at the moment of highest intent. Performance Max extends reach across Google's surfaces. Remarketing brings back the visitors who weren't ready yet. We manage all three as one coordinated account, not three separate line items.

2

Budget flows to whichever campaigns produce the cheapest qualified leads this month, not whichever were set up first. That reallocation discipline is where most accounts find 20-30% more results from the same spend.

3

You get monthly reporting on cost per lead, conversion rate, and return on ad spend, the metrics that connect your Google Ads budget to actual revenue.

Why Google Ads Rewards Proper Management

$8
in estimated revenue for every $1 spent on Google Ads, per Google's Economic Impact methodology.
64.6%
of clicks go to paid ads on high commercial intent searches (WordStream) — when buyers are ready, ads are what they click.
65%
higher conversion from dedicated landing pages versus website pages (Unbounce) — where your ads land decides what your clicks are worth.
Google Ads Management Impact

Compare

Why Teams Choose Proxima Over the Alternatives

How Proxima stacks up against a typical agency and doing it in-house.

Capability
Proxima
AI-first marketing
Typical Agency
Old-school playbook
DIY / In-house
Do it yourself
AI-powered campaign optimization
Revenue-tied transparent reporting
Partial
All marketing channels under one roof
Partial
Dedicated US-focused strategist
No long-term contracts
Fast, verified implementation
Partial
Consistent cross-channel branding
Partial
Partial

Pricing

Simple Plans That Scale With You

Transparent monthly retainers. No long-term contracts, cancel anytime.

Starter

For small businesses starting to compete online.

$750/mo

Billed monthly, no contract

1 core channel managed
Campaign setup & tracking
Monthly performance report
Landing page recommendations
Email support
Most Popular

Growth

Our most popular plan for businesses ready to scale.

$1,750/mo

Billed monthly, no contract

Up to 3 channels managed
Everything in Starter
Ad creative (4 sets/mo)
AI-powered budget optimization
Bi-weekly strategy calls

Dominate

Full-scale marketing for competitive markets.

$3,500/mo

Billed monthly, no contract

Unlimited channels
Everything in Growth
Content & creative (10 sets/mo)
Full-funnel CRO program
Dedicated senior strategist
Weekly reporting dashboard

Enterprise

Custom programs for large brands and multi-market teams.

Custom

Tailored scope, quote-based

Everything in Dominate
Multi-brand & multi-market
Dedicated team + strategist
Executive & revenue reporting
Custom SLAs & integrations

All plans are month-to-month with no long-term contract. Not sure which fits? Get a free consultation and we will recommend one

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Frequently Asked Questions

Proxima's Google Ads management services cover a full account audit and restructure, keyword and negative keyword strategy, ad copy and asset testing, conversion tracking setup across GA4 and call tracking, daily bid and budget management, and transparent monthly reporting on cost per lead and return on ad spend. Landing page recommendations are included, with full builds available through our conversion rate optimization team.

Most agencies charge a flat monthly fee or a percentage of ad spend. Proxima sizes the management fee to your budget and the campaign types involved, so a small business running Search only pays much less than an account running Search, Performance Max, and remarketing together. Request a quote for an exact number, or start with a free audit if you want proof of what we'd fix first.

If you have a trained specialist with time to manage the account daily, in-house can work. Most teams don't, and Google's defaults quietly favor Google: auto-applied recommendations, broad match expansion, and smart campaigns that hide the data you'd need to improve. A dedicated Google Ads agency pays for itself when the waste it removes exceeds the management fee, which is the first thing our audit quantifies.

Yes. Search campaigns are the core of almost every account we manage, because they capture buyers at the moment of highest intent. We handle keyword strategy, match types, ad copy testing, and bidding for Search, then layer Performance Max and remarketing around it only when the numbers justify expanding.

Performance Max is Google's automated campaign type that runs across Search, Display, YouTube, Gmail, and Maps from one budget. It can perform well, but only with clean conversion data, proper exclusions, and structured assets; without guardrails it optimizes for volume over quality. We decide whether PMax earns a place in your account based on your data, not Google's recommendations tab.

Ads can start driving traffic within days of launch, and meaningful conversion data shows up within the first two to four weeks. Real optimization, where cost per lead drops as we cut waste and scale winners, typically shows up over the first 60 to 90 days as the account accumulates enough data to make confident decisions.

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