Learn by 2tentech

Learn the Work by Doing It Inside a Working Agency

Most beginners do not fail for lack of tutorials. They fail because nothing they built was ever reviewed by somebody who does the job for a living. Learn by 2tentech pairs short practical courses with a mentored internship on real projects, where your work gets critiqued the same way our client work does.

Courses and internships in SEO, digital marketing, web development, QA, and design. This is also how we find people we later hire.

Submitted for review · SEO track
Mentor review
  • H1 describes the page, not the brand
  • Alt text written for the image, not the keyword
  • Heading order skips from H2 to H4 — fix
Before you start

What Usually Goes Wrong Before People Get Here

Finished the Course, Nothing to Show?

A certificate proves attendance. Employers want evidence you can do the work. Every track here ends with artefacts you built and can talk through in an interview, not a completion badge.

Nobody Ever Reviewed Your Work?

Tutorials cannot tell you that your heading structure is wrong or your test cases miss the obvious path. Your work is reviewed by people who ship this for clients, and the feedback is specific.

Every Job Asks for Experience You Cannot Get?

That loop is the whole problem. The internship is real work on real briefs with real deadlines, so at the end you have something concrete to point at rather than a gap to explain.

No Idea Which Direction Suits You?

SEO, development, QA, and design attract very different temperaments, and most people cannot tell from the outside. The early weeks are deliberately broad so you find out before committing.

Paid for Training That Taught Theory?

Plenty of courses teach the vocabulary of a job without the practice of it. Here the ratio is inverted: enough theory to be dangerous, then the rest of the time doing the thing.

Learned Tools Instead of Judgement?

Tools change every eighteen months. What survives is knowing why a decision was made. We teach the reasoning first so the next tool is a detail rather than a relearn.

Tracks

What You Can Learn Here

Each track is taught by the team that does that work for clients. There are no separate pages for these yet, so this list is the full picture.

SEO & AI Search

Technical foundations, on-page structure, content, and how answers get cited by AI search. Taught by the Optima team.

Digital Marketing & Paid Media

Paid search, paid social, landing pages, and the measurement that tells you which of them actually worked. Taught by the Proxima team.

Web Development

HTML, CSS, JavaScript, and modern React and WordPress practice, with the performance and accessibility habits built in from the start.

QA & Software Testing

Manual test design, exploratory testing, bug reporting that developers can act on, and an introduction to automation.

UI/UX & Graphic Design

Layout, type, colour, and design systems, plus how to hand a design to a developer without losing half of it in translation.

Internship & Mentorship

The part that matters most: supervised work on live briefs, with a named mentor and a scheduled review of what you produced.

What's Included

What the Programme Includes

The same structure regardless of track. What changes is the subject matter and who mentors you.

Fundamentals, Compressed

The theory you genuinely need before you can be useful, taught quickly and then put to work rather than lectured at length.

Real Briefs

Work on actual project briefs with actual constraints and deadlines, supervised so a mistake is a lesson rather than a client problem.

A Named Mentor

Somebody from the relevant team who reviews your work on a schedule, tells you what is wrong with it, and explains why.

Code and Work Review

Your output is critiqued the way our client work is: specifically, in writing, and against a standard rather than a feeling.

A Portfolio You Can Defend

Finished pieces you understand well enough to explain the decisions behind, which is what interviews actually test.

Tooling and Workflow

Version control, ticketing, briefs, and handovers, because being unable to work inside a team's process is what sinks most first jobs.

Career Guidance

An honest read on which direction suits you, how to present the work, and what the market currently asks for at entry level.

A Route Into the Team

We hire from this programme when there is a role and the fit is right. It is not a promise and we will not pretend otherwise, but it is the main reason we run it.

How it runs

From Application to Portfolio

Six stages. The first two exist to make sure the programme is right for you before either side commits to it.

  1. 01

    Apply

    Tell us where you are, what you have tried, and what you are aiming at. No prior experience required.

    Application reviewed
  2. 02

    Orientation

    A conversation about direction, plus a broad first look at the tracks so you can choose with information.

    Track chosen
  3. 03

    Fundamentals

    The compressed theory block for your track, taught by the team that does that work for clients.

    Working basics
  4. 04

    Supervised Practice

    Real briefs under supervision, with written review of what you produced and what to change.

    Reviewed work
  5. 05

    Internship

    Working alongside the team on live projects, inside the same process, tickets, and deadlines they use.

    Live project work
  6. 06

    Portfolio & Next Step

    Your work assembled into something presentable, plus an honest conversation about where to take it.

    Portfolio & guidance
Straight answer

Why an Agency Runs a Training Programme

1

It is worth being straightforward about the incentive: this programme exists partly because hiring experienced people is hard and expensive, and training people ourselves works better.

2

That alignment is the point. We are not selling a certificate and moving on — we are looking at whether the people in front of us could do this work well, which means the review is genuinely critical rather than encouraging. If your test cases miss the obvious path or your page structure would never rank, you will be told plainly, because that is what the feedback is for.

3

It also sets the honest limit. We hire from the programme when a role exists and the fit is right. We will not promise placement, quote a placement rate, or imply a salary, because we have no verified figures to stand behind and inventing them would be the exact opposite of what we teach.

Frequently Asked Questions

Students, recent graduates, and career switchers who want to work in SEO, digital marketing, web development, QA, or design and have found that tutorials alone have not got them to employable. No prior professional experience is required. What we do look for is that you will actually do the work, because the programme is built around producing things rather than attending sessions.

No. Some of the most capable people in these fields arrived from unrelated backgrounds. What matters more is comfort with reading documentation, willingness to be corrected, and the persistence to rebuild something after being told it is wrong. The orientation stage exists so both sides can judge fit before committing.

Sometimes, and that is the honest answer. We hire from this programme when a role is open and the fit is right, and finding people we might hire is the main reason we run it. But we will not promise placement or quote you a placement rate, because we have no verified figures to stand behind and we are not going to invent them.

It depends on the track and how much time you can commit. The fundamentals block is short by design; the supervised practice and internship stages are where most of the time goes, because that is where the actual learning happens. We will give you a realistic schedule at orientation rather than a marketing number now.

Course and internship pricing depends on the track and format, and we would rather quote you after orientation than post a number that turns out not to apply to your situation. Ask through the form and we will give you the real figure for the track you are considering.

Both formats run, and which is available depends on the track and the intake. The internship stage benefits most from working alongside the team, so where in-person is practical we recommend it. Tell us your situation in the application and we will tell you honestly what is available.

Finished work you built, written reviews of it, familiarity with the tools and processes a real team uses, and a portfolio you can talk through in detail. That last part matters more than people expect: interviews test whether you can explain your decisions, and you cannot explain decisions somebody else made for you in a tutorial.

Yes. Ultima repositioned from quality assurance to outsourced B2B sales, but QA remains a real discipline we practise on our own builds and a genuine entry route into software. The QA track is taught by the engineers who test what Axiom ships.

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