WordPress Development Services, Written in Code

Custom theme development, custom plugin development, content modelling with post types and fields, integrations with your CRM or other systems, migration from an existing site with redirects mapped, and handover with documentation and training. Headless builds, where WordPress serves content to a Next.js front end, are available where front-end performance justifies the extra moving parts.

A purchased theme is designed for thousands of unrelated sites, so it ships with features you do not need and constraints you did not choose. It usually needs a page builder to fit your design, which is where the performance and maintainability problems start. A custom theme contains only your design and only your content model, which makes it faster to load and far cheaper to extend later.

We maintain sites that use them and we will work inside one when it is already there and replacing it is not the priority. We do not recommend building a new site on one. Elementor runs on a large share of WordPress installs, and the markup it produces is a common cause of the exact performance and restructuring problems clients come to us with.

Axiom projects run between $500 and $35,000 depending on scope, with monthly retainers between $250 and $10,000 for sites that keep shipping. A custom theme on an existing content structure sits at the lower end; a headless build with custom plugins and CRM integration sits at the upper end. Every project is quoted against an approved scope document rather than a page count.

Headless means WordPress stays the editorial back end while a separate front end, usually Next.js, renders the site using WordPress data over REST or GraphQL. It buys application-grade front-end performance and lets one content source feed multiple channels. It also adds a second codebase to maintain, so we only recommend it when the performance or multi-channel requirement is real.

Security is mostly a function of what is installed. Patchstack found 96% of 2024's WordPress vulnerabilities in plugins and only seven in core, so the biggest security decision in any build is how few plugins you can get away with. We audit what is installed, remove abandoned or unlicensed code, write the replacements, and harden the install. Ongoing patching is covered by a maintenance plan.

Yes. The repository, the deployment pipeline, the documentation, and every licence sit in your own accounts, and the code follows the official WordPress coding standards specifically so another developer can read it. If you move on from us, the next team inherits a working codebase rather than a puzzle.

Yes. Content, media, and structure are migrated, and every old URL gets an explicit redirect target so rankings and inbound links survive. We verify the redirect map and Search Console coverage after launch, because an un-redirected migration is the fastest way to lose organic traffic that took years to build.